About US
Hobby came into being in 2003 as an
Enthusiastic project, Founded by the owners HISHAM BEKDASH & MOHAMED TAREK BAHRI.
By now the company holds several Hobby flagship stores in Cairo, with more to open in the near future, and distributes socks and underwear in numerous retail stores in Egypt.
HOBBY is a full range cotton socks brand with collections for men, women and kids, and successful product lines in underwear for the whole family.
Our Mission
To innovate and bring in the best designs through product development and through processes that add value to environment and society and achieve highest levels of customer satisfaction through timely deliveries along with enhanced quality products at affordable costs
A Few Words About
Our Team
Hisham Bekdash, CEO
Hisham is one of the founders of HOBBY since 2003, and he had a clear vision and sought to implement it so that the products of HOBBY became the best quality in the Egyptian market
Tarek Bahari, CMO
Tarek has enough experience to penetrate the market with the company's products of the best quality in the Egyptian market and he played a major role in the spread of products in a short time
Walid Hedayah, GM
General Manager
Amr Elmelegy, FM
Financial Manager
Ahmed Abbas
IT Manager
Mostafa Hamaad
Web Developer